Businesses can no longer remain without an online presence, it’s a must. In fact, just having a website isn’t enough. A pretty website without proper Search Engine Optimization (SEO) would be pointless.
SEO is an important topic for us at Mike Kilmer because it’s the cornerstone of how your website will get to the top of the search engines that your potential customers are using in order to find your services and contact you.
Just adding some keywords to your site won’t make it good SEO. A multi pronged strategy which is to maximize your website’s speed, ease of use on mobile devices, quality of content, and the number of quality backlinks you acquire.
These are the elements that work together to increase your website ranking so that your customers can find you easier when searching online.
SEO can be a great way to level the playing field for small to medium businesses, especially rural USA. It might seem scary to compete against larger companies if you have a small business—it makes good SEO so important because it allows your business to show up in local searches and connect you to customers in your community. With a strong online presence, your business can be found by people that need your services RIGHT NOW.
Additionally, website traffic isn’t just about quantity, it’s about quality. An SEO strategy that’s right targets the right audience managing to get visitors to your site more likely to become customers. Optimized local searches are what they search for; if they are searching for local services or specific solutions, it makes all the difference.
Here at Mike Kilmer, we know that good SEO isn’t a one size fits all affair. Whatever your business and community needs, we will tailor our strategies to those. We’ll help you unlock the power of Search Engine Optimization to help grow your business. But with our expertise, we’ll guarantee that your website not only has website traffic, but also converts that website traffic.
